Creating Accessible Palettes: Why HSL is not Enough

As web designers and developers, we know that choosing the right color palette is crucial for creating visually appealing and accessible designs. However, choosing the right color system can be a challenge. While many designers rely on HSL (Hue, Saturation, Lightness) as their go-to color system, it may not be the best option when it […]

Building for Motion & Static Website Preferences: Tips & Techniques

In today’s digital age, websites are an essential tool for businesses to connect with their target audience. However, not all users are the same. Some prefer websites with motion graphics, while others prefer static websites. So, how do you cater to both preferences? In this article, we will explore how to build for those who […]

Advertising and Marketing Design: How It Works

In today’s business world, advertising and marketing design play a crucial role in attracting and retaining customers. Effective advertising and marketing design can help businesses create a strong brand identity, communicate their message, and differentiate themselves from their competitors. In this article, we will explore the different elements of advertising and marketing design and how […]